MARK HILL - writer guy
UNICEF immunisation DM
[envelope outer]
An important message from UNICEF
[letter]
Give a child the gift of a lifetime
Dear Mr Sample,
Have you ever seen a Bangladeshi taka? I have. It's worth about three-quarters of a penny. Twenty taka would have saved the life of Fatema Khatun's little boy, but she couldn't afford it. As a result, five-year-old Hossain died of measles.
If, like me, you remember the days before diseases like measles, polio and tuberculosis were eradicated in the UK, it might surprise you to realise that in the developing world, babies and small children are being struck down by diseases that haven't been seen in Britain for decades.
Children are dying every day from preventable diseases
Every single day, sicknesses like measles, tuberculosis, diphtheria, tetanus, whooping cough and polio take the lives of 5,000 children worldwide. Measles alone kills more than 700,000 a year. Every single one of these deaths is entirely preventable.
That's why I'm writing to ask you to make a special gift of £15 to protect just one child from these six deadly child-killers.
Every £15 protects a child from six deadly diseases
Your donation will cover the cost of giving one underprivileged child a complete course of life-protecting vaccines. You'll help to provide everything from the vaccines themselves to syringes, cold storage and transportation, even the cost of letting people know about clinic locations and times.
Incredible to think, isn't it, that you can provide all this to one child for just £15.
Please act today to help protect a child
I realise that there are many good causes asking for your help. But having personally visited UNICEF-supported immunisation centres in countries like Zambia, Laos, Cambodia and others, I can assure you that you'd be hard pressed to find a better example of money well spent.
So please, if you possibly can, complete the enclosed donation form and return it to us. Thank you.
Sincerely,
David Bull
Executive Director
UNICEF UK
P.S. UNICEF receives no funding from the United Nations, so your support is essential to help protect innocent children from these killer diseases.
[leaflet cover]
You can help protect the world's most vulnerable children
[leaflet first panel]
When disease strikes
Early one January morning, nine-year-old Rahima woke up feeling pain in her legs. By the time the sun had set, both her legs were completely paralysed. The next day, the paralysis had spread to her entire body.
In less than 48-hours, Rahima had gone from being a perfectly healthy little girl to being paralyzed for life. Polio had claimed another innocent victim.
Today Rahima can't feed or wash herself and can only sit up with help from others. And nothing can be done because even though polio is simple to prevent, once it strikes, there is no cure.
Easily prevented by immunisation and virtually eliminated in western countries, polio strikes thousands of children every year in the developing world. Along with measles, tuberculosis, diphtheria, tetanus, whooping cough, it's one of the six deadly child killers — killers UNICEF is working hard to eliminate.
[leaflet second panel]
What UNICEF is doing
UNICEF is working to protect children from preventable diseases and today provides life-saving vaccines to four out of every 10 children in the developing world.
It's been a very successful campaign that has, so far, prevented an estimated 2.5-million child deaths and stopped three-quarters of a million children from going blind.
But there is so much more work still to be done. Every year millions of children die from disease and thousands more lose their sight or become paralysed, just because they lack access to the vaccines that could save them.
[leaflet third panel]
A full set of life-saving vaccines for just £15
A £15 donation will provide everything needed to protect one child from the ravages of the six greatest child killers — measles, tuberculosis, diphtheria, tetanus, whooping cough and polio.
You can help protect the life of a child
Every £15 will protect an innocent young child from deadly disease. That's all it takes to give a child the gift of life.
Will you act now to protect the life of a vulnerable child? If you can possibly help, please complete and return the donation form included with this letter.
Thank you.
[leaflet back panel]
"Our goal, is to make immunisation as routine for children in developing countries as it is for our children here in the UK"
— David Bull
Executive Director, UNICEF UK
[donor form front]
Yes, I will help protect a child from six deadly diseases
[donor form back]
Your £15 gift will buy --
— for one child
An important message from UNICEF
[letter]
Give a child the gift of a lifetime
Dear Mr Sample,
Have you ever seen a Bangladeshi taka? I have. It's worth about three-quarters of a penny. Twenty taka would have saved the life of Fatema Khatun's little boy, but she couldn't afford it. As a result, five-year-old Hossain died of measles.
If, like me, you remember the days before diseases like measles, polio and tuberculosis were eradicated in the UK, it might surprise you to realise that in the developing world, babies and small children are being struck down by diseases that haven't been seen in Britain for decades.
Children are dying every day from preventable diseases
Every single day, sicknesses like measles, tuberculosis, diphtheria, tetanus, whooping cough and polio take the lives of 5,000 children worldwide. Measles alone kills more than 700,000 a year. Every single one of these deaths is entirely preventable.
That's why I'm writing to ask you to make a special gift of £15 to protect just one child from these six deadly child-killers.
Every £15 protects a child from six deadly diseases
Your donation will cover the cost of giving one underprivileged child a complete course of life-protecting vaccines. You'll help to provide everything from the vaccines themselves to syringes, cold storage and transportation, even the cost of letting people know about clinic locations and times.
Incredible to think, isn't it, that you can provide all this to one child for just £15.
Please act today to help protect a child
I realise that there are many good causes asking for your help. But having personally visited UNICEF-supported immunisation centres in countries like Zambia, Laos, Cambodia and others, I can assure you that you'd be hard pressed to find a better example of money well spent.
So please, if you possibly can, complete the enclosed donation form and return it to us. Thank you.
Sincerely,
David Bull
Executive Director
UNICEF UK
P.S. UNICEF receives no funding from the United Nations, so your support is essential to help protect innocent children from these killer diseases.
[leaflet cover]
You can help protect the world's most vulnerable children
[leaflet first panel]
When disease strikes
Early one January morning, nine-year-old Rahima woke up feeling pain in her legs. By the time the sun had set, both her legs were completely paralysed. The next day, the paralysis had spread to her entire body.
In less than 48-hours, Rahima had gone from being a perfectly healthy little girl to being paralyzed for life. Polio had claimed another innocent victim.
Today Rahima can't feed or wash herself and can only sit up with help from others. And nothing can be done because even though polio is simple to prevent, once it strikes, there is no cure.
Easily prevented by immunisation and virtually eliminated in western countries, polio strikes thousands of children every year in the developing world. Along with measles, tuberculosis, diphtheria, tetanus, whooping cough, it's one of the six deadly child killers — killers UNICEF is working hard to eliminate.
[leaflet second panel]
What UNICEF is doing
UNICEF is working to protect children from preventable diseases and today provides life-saving vaccines to four out of every 10 children in the developing world.
It's been a very successful campaign that has, so far, prevented an estimated 2.5-million child deaths and stopped three-quarters of a million children from going blind.
But there is so much more work still to be done. Every year millions of children die from disease and thousands more lose their sight or become paralysed, just because they lack access to the vaccines that could save them.
[leaflet third panel]
A full set of life-saving vaccines for just £15
A £15 donation will provide everything needed to protect one child from the ravages of the six greatest child killers — measles, tuberculosis, diphtheria, tetanus, whooping cough and polio.
You can help protect the life of a child
Every £15 will protect an innocent young child from deadly disease. That's all it takes to give a child the gift of life.
Will you act now to protect the life of a vulnerable child? If you can possibly help, please complete and return the donation form included with this letter.
Thank you.
[leaflet back panel]
"Our goal, is to make immunisation as routine for children in developing countries as it is for our children here in the UK"
— David Bull
Executive Director, UNICEF UK
[donor form front]
Yes, I will help protect a child from six deadly diseases
[donor form back]
Your £15 gift will buy --
- all the vaccines needed to protect against polio, tuberculosis, measles, diphtheria, whooping cough and tetanus
- all syringes and other necessary medical equipment
- cold carrying cases to keep vaccines stable
- immunisation card
- public notification of clinic location and times
- safe disposal of syringes and other equipment
— for one child